Tone of voice

Our voice will be neighbourly, pleasant and uncomplicated. We won’t be trying to crack jokes or make light of the fact people are trusting us with their most important possessions. We will be friendly with a reassuring tone. 

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Correct examples: 

Flexible storing options

Increase and decrease the size of your storage at any time.

Better value

Our on demand storage is more affordable than traditional storage services.

Storage on demand 

Pick and choose which items you need storing or delivered back to you, all with just a couple of taps on our app.

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Incorrect examples: 

Get big storage now & save!   <- Cheap & worrying.

Stuff it in a box and we’ll grab it   <- Rushed & disorganised.

Super shiny storage for a super-duper you!   <- Cutesy & fluffy.

Storage London – We store in London   <- Dull & unmotivated.